Intuit in LA campaign
With the opening of Intuit Dome, the Los Angeles Clippers’ INSANELY COOL new arena, Intuit wanted Gen-Z Angelenos to know that the they’re not just a shiny name on a massive building in Inglewood. The financial tech company wanted to introduce themselves and share the positive impact they’re having across the city, from creating financial literacy programs in LAUSD schools to propping up diverse local businesses. Our campaign became more than an introduction. It became a love letter to the city.
Across LA, we threw up OOH that introduced Intuit’s programs, from financial literacy in schools to small business assistance.
We worked with the super talented Thalía Gochez to capture beautiful portraits of students and business owners.